Dole’s 'My Superfruit Day': Fruit, Fresh, and Fun!

With the Holy Week just over, the heat of summer continues in the Philippines. Aside from hitting the beach, swimming, and vacation, summer-related health issues like heat stroke and skin diseases remain a threat. This is where the importance of fruits come in to maintain a healthy body. On May 7, Dole will celebrate 'My Superfruit Day' for a day of fruit, freshness, and fun at SM Mall of Asia!

It's all about eating and living healthy, along with sharing the goodness of fruits and vegetables with your friends, family, and to the less fortunate.

Join Dole as they celebrate the benefit of fruits and vegetables in a colorful and refreshing merrymaking of wellness with a grand parade of fruits and vegetables, celebrating the magic of fruitful sharing. Celebrate our culture with a parade of different Philippine festivals including Higantes, Maskara, Panagbenga, Sinulog, and Pahiyas! Join this spectacular parade of revelry with friends and get a chance to win a whopping P25,000 for the group with the most number of participants.

Dole’s 'My Superfruit Day'

Join in on the fun of healthy living and enjoy free services and products and get a chance at winning premium items from partner booths, and a chance to win cash prizes! The person wearing the best fruit costume gets P15,000, and the cutest kid in a fruit costume gets P15,000! The photo of the best fruit costume gets one month supply of Dole products!

With a performance from Sitti, Dole’s My Superfruit Day will also be hosted by Jon Avila and Tuesday Vargas. See you on May 7 at the Dole 'My Superfruit Day.'